LaunchViral

LaunchViral is an American viral marketing firm based in Los Angeles, California and Henderson, Nevada. It is a division of LaunchPreneur.[1]

History

In July 2024, LaunchViral reportedly offered social media influencers a "$150 cash paid bonus incentive" to "encourage your fans to share, like, and follow" Kamala Harris on behalf of Harris for President.[2][3][4]

Organization

Name Position Notes
Rachel McCord Co-Chief Executive Officer[5] The McCord List, ADP TotalSource, Marquee Las Vegas
Rick Schirmer Chief Executive Officer[5:1] Gloo, Pixar, The McCord List, Motive Marketing, PartnersHub, CIR33

Clients

Current and former clients of LaunchViral and Rick Schirmer (including organizations whose testimonials are quoted on LaunchViral's website) include:[5:2][6][7]

  • Abide
  • Angelina Jolie
  • Blumhouse Productions
  • BrickHouse Entertainment
  • BURST Oral Care
  • Coca-Cola Company
  • DBA Worldwide
  • DreamWorks Animation SKG
  • Family Theater Productions
  • Food, Inc.
  • Gloo
  • Harris for President[2:1]
  • Hershey Company
  • Horizon Organic
  • Johnny Depp
  • KeVita
  • Lego Group
  • Lionsgate
  • Mercedez-Benz
  • NAPA AutoCare
  • Orkin
  • Pacific Dental Services (PDS)
  • Paramount Pictures
  • Procter & Gamble (P&G)
  • Robb Report
  • Tetra Pak
  • Universal Pictures
  • University of California, Los Angeles (UCLA)
  • Vudu
  • Walmart
  • Walt Disney Company
  • Warner Bros. Pictures
  • Whole Foods Market
  • WWDMAGIC

  1. Home. LaunchViral. Retrieved July 6, 2024, from https://web.archive.org/web/20240706031758/https://www.launchviral.com/ ↩︎

  2. Paid Post Opportunity - Harris for President. LeadConnector; LaunchViral. Retrieved July 28, 2024, from http://archive.today/2024.07.28-232550/https://api.leadconnectorhq.com/widget/form/q1uyipMJQEpXyHpXV2qq ↩︎ ↩︎

  3. Perez, B. (2024, July 31). “Dystopian Sht”: Kamala Harris’ Online Support Is Well-Funded And Inauthentic, Influencers Claim. Daily Caller. https://web.archive.org/web/20240731235101/https://dailycaller.com/2024/07/31/kamala-harris-tiktok-social-media-brat-coconut-tree-dnc/ ↩︎

  4. Stevenson, T. (2024, August 1). Marketing agency pays influencers “$150 cash” to boost Kamala Harris on social media. The Post Millennial. https://web.archive.org/web/20240802004912/https://thepostmillennial.com/marketing-agency-pays-influencers-150-cash-to-boost-kamala-harris-on-social-media ↩︎

  5. About Us. LaunchViral. Retrieved January 25, 2023, from https://web.archive.org/web/20230125022122/https://launchviral.com/about-us ↩︎ ↩︎ ↩︎

  6. Case Studies. LaunchViral. Retrieved January 25, 2023, from https://web.archive.org/web/20230125022130/https://launchviral.com/case-studies ↩︎

  7. Services. LaunchViral. Retrieved January 25, 2023, from https://web.archive.org/web/20230125022050/https://launchviral.com/services ↩︎

About the author
Liam Sturgess

Liam Sturgess

Liam Sturgess is a Canadian writer, researcher and investigative reporter focused on issues of human rights and civil liberties, with a particular interest in the COVID-19 pandemic. He is the founder of White Rose Intelligence.

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