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# LaunchViral
- URL: https://www.whiteroseintelligence.com/launchviral/
- Published: 1999-01-02T19:08:00.000Z
- Updated: 2025-01-03T00:10:23.000Z
- Author: Liam Sturgess
- Tags: Profiles, #docs, #organization

**LaunchViral** is an American viral marketing firm based in Los Angeles, California and Henderson, Nevada. It is a division of LaunchPreneur.[\[1\]](#fn1)

## History

In July 2024, LaunchViral reportedly offered social media influencers a "$150 cash paid bonus incentive" to "encourage your fans to share, like, and follow" Kamala Harris on behalf of Harris for President.[\[2\]](#fn2)[\[3\]](#fn3)[\[4\]](#fn4)

## Organization

| Name          | Position                                | Notes                                                              |
| ------------- | --------------------------------------- | ------------------------------------------------------------------ |
| Rachel McCord | Co-Chief Executive Officer[\[5\]](#fn5) | The McCord List, ADP TotalSource, Marquee Las Vegas                |
| Rick Schirmer | Chief Executive Officer[\[5:1\]](#fn5)  | Gloo, Pixar, The McCord List, Motive Marketing, PartnersHub, CIR33 |

### Clients

Current and former clients of LaunchViral and Rick Schirmer (including organizations whose testimonials are quoted on LaunchViral's website) include:[\[5:2\]](#fn5)[\[6\]](#fn6)[\[7\]](#fn7)

- Abide
- Angelina Jolie
- Blumhouse Productions
- BrickHouse Entertainment
- BURST Oral Care
- Coca-Cola Company
- DBA Worldwide
- DreamWorks Animation SKG
- Family Theater Productions
- *Food, Inc.*
- Gloo
- Harris for President[\[2:1\]](#fn2)
- Hershey Company
- Horizon Organic
- Johnny Depp
- KeVita
- Lego Group
- Lionsgate
- Mercedez-Benz
- NAPA AutoCare
- Orkin
- Pacific Dental Services (PDS)
- Paramount Pictures
- Procter & Gamble (P&G)
- Robb Report
- Tetra Pak
- Universal Pictures
- University of California, Los Angeles (UCLA)
- Vudu
- Walmart
- Walt Disney Company
- Warner Bros. Pictures
- Whole Foods Market
- WWDMAGIC

## External links

- [Website](https://www.launchviral.com/)
- [Website #2](https://www.launchviralmarketplace.com/)

---

1. *Home.* LaunchViral. Retrieved July 6, 2024, from <https://web.archive.org/web/20240706031758/https://www.launchviral.com/> [↩︎](#fnref1)
2. *Paid Post Opportunity - Harris for President.* LeadConnector; LaunchViral. Retrieved July 28, 2024, from <http://archive.today/2024.07.28-232550/https://api.leadconnectorhq.com/widget/form/q1uyipMJQEpXyHpXV2qq> [↩︎](#fnref2) [↩︎](#fnref2:1)
3. Perez, B. (2024, July 31). *“Dystopian Sht”: Kamala Harris’ Online Support Is Well-Funded And Inauthentic, Influencers Claim.* Daily Caller. <https://web.archive.org/web/20240731235101/https://dailycaller.com/2024/07/31/kamala-harris-tiktok-social-media-brat-coconut-tree-dnc/> [↩︎](#fnref3)
4. Stevenson, T. (2024, August 1). *Marketing agency pays influencers “$150 cash” to boost Kamala Harris on social media.* The Post Millennial. <https://web.archive.org/web/20240802004912/https://thepostmillennial.com/marketing-agency-pays-influencers-150-cash-to-boost-kamala-harris-on-social-media> [↩︎](#fnref4)
5. *About Us.* LaunchViral. Retrieved January 25, 2023, from <https://web.archive.org/web/20230125022122/https://launchviral.com/about-us> [↩︎](#fnref5) [↩︎](#fnref5:1) [↩︎](#fnref5:2)
6. *Case Studies.* LaunchViral. Retrieved January 25, 2023, from <https://web.archive.org/web/20230125022130/https://launchviral.com/case-studies> [↩︎](#fnref6)
7. *Services.* LaunchViral. Retrieved January 25, 2023, from <https://web.archive.org/web/20230125022050/https://launchviral.com/services> [↩︎](#fnref7)