> ## Content Index
> Fetch the complete content index at: https://www.whiteroseintelligence.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# Burson-Marsteller
- URL: https://www.whiteroseintelligence.com/burson-marsteller/
- Published: 1999-01-02T12:24:00.000Z
- Updated: 2025-10-04T17:21:42.000Z
- Author: Liam Sturgess
- Tags: Profiles, #docs, #organization

**Burson-Marsteller (B-M)** was an American multinational public relations firm based in New York City.

## Organization

B-M was a client of [Capalino](https://www.whiteroseintelligence.com/Capalino).[\[1\]](#fn1)

### Team

| Name            | Position                                          | Notes                                                                                                                                                                                                                                                                                                                                                                         |
| --------------- | ------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Mark Penn       | Worldwide CEO[\[2\]](#fn2)                        | Stagwell, Microsoft, [PSB Insights](https://www.whiteroseintelligence.com/PSB-Insights), Bill Clinton, Hillary Clinton, Harvard College, George Washington University Graduate School of Political Management, CSIS Commission on Countering Violent Extremism (CVE), [No Labels](https://www.whiteroseintelligence.com/No-Labels), The Harris Poll[\[3\]](#fn3)[\[4\]](#fn4) |
| Vlad Cartwright | Executive Vice President (2002-2009)[\[5\]](#fn5) | Healthcare Leadership Council, UnitedHealth Group, Powell Goldstein, Direct Impact, [720 Strategies](https://www.whiteroseintelligence.com/720-Strategies)                                                                                                                                                                                                                    |

### Clients

Clients of B-M include:[\[6\]](#fn6)[\[7\]](#fn7)[\[8\]](#fn8)

- American International Group (AIG)
- Apple
- [AstraZeneca](https://www.whiteroseintelligence.com/AstraZeneca)
- Babcock & Wilcox
- Blackwater
- BP
- The Coca-Cola Company
- [Facebook](https://www.whiteroseintelligence.com/Facebook)
- GlaxoSmithKline
- Government of Indonesia
- Government of Nigeria
- Government of Saudi Arabia
- Government of the United Kingdom
- Great British Nuclear
- Microsoft
- [Monsanto](https://www.whiteroseintelligence.com/Monsanto)
- Nicolae Ceaușescu
- Philip Morris International
- Unilever
- Union Carbide

Many other clients are listed on [B-M's page on SourceWatch](https://www.sourcewatch.org/index.php?title=Burson-Marsteller).

## External links

- [Campfire Wiki](https://www.campfire.wiki/doku.php?id=burson-marsteller)
- [SourceWatch](https://www.sourcewatch.org/index.php?title=Burson-Marsteller)
- [Wikipedia](https://en.wikipedia.org/wiki/Burson%5FCohn%5F%26%5FWolfe)

---

1. *Clients.* Capalino. Retrieved December 9, 2023, from <https://web.archive.org/web/20231209011424/https://www.capalino.com/clients/> [↩︎](#fnref1)
2. *About.* Mark Penn. Retrieved September 19, 2018, from <http://archive.today/2018.09.19-223237/http://markpenn.com/about/> [↩︎](#fnref2)
3. *Business & Leadership.* Mark Penn. Retrieved May 22, 2023, from <http://archive.today/2023.05.22-042559/https://markpenn.com/business-leadership/> [↩︎](#fnref3)
4. *About us.* Harvard CAPS / Harris Poll. Retrieved November 16, 2023, from <http://archive.today/2023.11.16-231542/https://harvardharrispoll.com/about-us/> [↩︎](#fnref4)
5. *Vlad Cartwright.* LinkedIn. Retrieved November 25, 2023, from <https://www.linkedin.com/in/vladcartwright/> [↩︎](#fnref5)
6. *“The Rachel Maddow Show” for Monday, March 9, 2009.* (2009, March 10). NBC News. <http://archive.today/2023.11.16-223457/https://www.nbcnews.com/id/wbna29618726> [↩︎](#fnref6)
7. Adams, G. (2013, January 12). *Why did the RSPCA shoot dead more than 40 sheep in a grisly dockside massacre? Mail investigates horrific slaughter of animals unloaded from French lorry.* Daily Mail Online. [http://archive.today/2013.07.07-003445/http://www.dailymail.co.uk/news/article-2261129/Why-did-RSPCA-shoot-dead-40-sheep-grisly-dockside-massacre.html markdown](http://archive.today/2013.07.07-003445/http://www.dailymail.co.uk/news/article-2261129/Why-did-RSPCA-shoot-dead-40-sheep-grisly-dockside-massacre.html%20markdown) [↩︎](#fnref7)
8. Halliday, J. (2011, May 12). *Burson-Marsteller: PR firm at centre of Facebook row.* The Guardian. <http://archive.today/2023.11.16-223017/https://www.theguardian.com/media/2011/may/12/burson-masteller-pr-firm-facebook-row> [↩︎](#fnref8)